Investors and Developers

Building Relationships with Developers & Investors

The best way to sell and market luxury real estate is with an innovative brand design and experienced team by your side — which is why you want Jacob Lara to guide the way. Jacob Lara is an experienced professional adept at marketing custom homes and building strong relationships with developers and investors. 

Alongside his team, Jacob has years of experience working in Architectural Technologies and within the construction industry. He’s taken on multiple roles, including project management, HVAC, and framing. Jacob has in-depth expertise on Vancouver's luxury market, as well as hands-on experience with all aspects of the home development process, such as finding the perfect plot of land, planning, reviewing drawings, and staging.

Since every project is different, Jacob assists his clients to maximize their exposure by personalizing a custom marketing plan to appeal to even the most discerning buyers.

Ways we can assist you:

  • In finding fantastic land opportunities for redevelopment and/or great lots that are ready to be redeveloped
  • With the design process, regarding everything from floor plan review to design elements, to maximize appeal for prospective buyers
  • In creating a customized branding package for the development
  • In using a customized branding package alongside sophisticated and effective marketing techniques
  • In selling property

Why create a unique brand?

Brand recognition is an excellent way to tell potential clients and buyers who, what, and where you are, as well as why your company is the best in the business. Not only does it establish a tone, but it helps you stand out in a crowded real estate market. 

Once you have an easily recognizable brand and all the digital assets to go with it, customers will start to recognize your company whenever they see the name or logo. From there, they can easily recommend you to their friends, which helps with spreading news of your reputation by word of mouth.

The value of credibility and trusted reputation helps your client place grow and helps clients believe you have their best interests at heart. 

Branding can also boost the profitability of your company. You want your branding to leave an impression on someone when they leave the room — you want something that makes them remember your company long after they've stopped looking at your webpage or reading your flyer.

Creating the brand

Digital marketing is integral in this day and age. A sophisticated digital strategy is an excellent way to appeal to buyers. Jacob can help personalize a plan that includes relevant assets such as social media, professional photography, videography, websites, digital narratives, email campaigns, and more.

So, what goes into the process of actually creating a brand? Jacob and his team have spent years fine-tuning and integrating details and assets to weave a compelling story for countless developers and investors. 

With his team, Jacob will build and execute a distribution plan that hones in on your company's specific strengths and targets people seeking luxury homes throughout Vancouver's many communities, as well as on an international scale.

  • Story –– Hook clients with a foundational story that communicates your company's mission, goals, and what sets you apart from others
  • Personification –– Similar to the story, this is a little more challenging to define as personification is about making your company resonate with stakeholders, using visuals and precise words to convey who you are and what you stand for
  • Design –– The design elements are one of the most integral, as well as fun, parts of the branding process. You want your marketing materials to look clean, simple, and engaging. 

If you're ready to begin the next stage in the marketing process and create a custom brand design, please contact us today to schedule a consultation. 

Work With Jacob

With a passion for people and a commitment to excellence, my promise as a realtor is to deliver superior service to each and every one of my clients.

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